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Optimism in challenging times at B2B2011 exhibition

PUBLISHED: 17:47 31 March 2011 | UPDATED: 14:26 01 April 2011

Lorraine Parish, Nick Parish and Shaun Payne of Meridian Business Supplies. Photo: Adrian Judd

Lorraine Parish, Nick Parish and Shaun Payne of Meridian Business Supplies. Photo: Adrian Judd

Archant Norfolk 2011

Don't wait for business to come to you - go out there and win it.

That was the message from the B2B2011 Spring exhibition yesterday which saw dozens of companies show off their services at Norwich City Football Club.

While economic uncertainty remains, the mood among exhibitors was determinedly optimistic.

Nick Parish, managing director of Lenwade-based office supplies firm Meridian Business Supplies, said he was aiming for sales of £1m this year from £600,000 last year. He said: “You have just got to go out and keep knocking on doors. Generally the market may be shrinking so you have got to make your market share bigger.”

Other firms reported positive trade, with Natalie Seatter, operations director at Eastern Storage Equipment, reporting a “period of massive growth” driven by online sales, while Laura Edmonston, marketing manager at IT firm OneStream, said the firm had made seven new appointments in recent months.

Caroline Williams, chief executive of Norfolk Chamber of Commerce, which organised the event, the biggest of its kind in the county, said: “It is great to see so many Norfolk businesses coming up with new innovative services and products to help other businesses in the county succeed in what are really challenging times.”

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