Half-term bookings rise as demand for wood burning stoves and hot tubs increases
PUBLISHED: 06:27 14 November 2017 | UPDATED: 15:03 14 November 2017
Holidaymakers are increasingly showing a preference for accommodation with wood burning stoves or hot tubs as colder weather sets in.
This comes as a number of holiday businesses reported an increase in bookings over the October half-term with cottages.com saying one of the most searched for terms was for properties with wood burning stoves.
Lowestoft-based self-catering specialist Hoseasons said there had been a “surge” in bookings for properties with hot tubs.
Cottages.com area manager Victoria Schofield said bookings over the half-term period in Norfolk had risen by 27pc year-on-year.
She said: “One of the most searched for terms on cottages.com is for properties with a wood burning stove.”
Simon Altham, from Hoseasons, said half-term bookings for lodges with hot tubs were up 13pc on the same period last year.
He said: “October half-term is traditionally a busy period for us, but the surge in hot tub bookings we saw this year just goes to show that people are increasingly unwilling to compromise on quality when it comes to a UK getaway.”
Tom Ellis from Norfolk Country Cottages said October half-term bookings were slightly down when compared to 2016, which was the company’s best in its 25 year history.
He said: “We took 403 booking weeks versus 410 in 2016. This bucks the trend compared to other important booking periods for us this year which are showing good growth – summer up 6pc, September up 4.7pc and Christmas is currently up 32pc.”
He said the trend for bookings to be spread over a fortnight continued as more schools staggered their half-term weeks.
“Speaking with other tourism partners this contributed towards it feeling less “busy” in one week but overall still a success.”
Marc Jones, sales and marketing director for Potters Resort said they had achieved “unprecedented” levels of occupancy during the October half-term.
“Our October half-term inclusive breaks sold out earlier than ever before,” he said.
A number of tourist attractions reported strong trade over the half-term period with Wroxham Barns owner Ian Russell saying: “It went very well and is probably the best half-term we have ever had.”