Broads boatyard launches luxury picnic boat as it experiences growth in sales
PUBLISHED: 07:15 30 November 2017 | UPDATED: 13:17 30 November 2017
A decrease in the value of the pound, Brexit and an increase in staycations has resulted in a rise in boat sales for one of the Broads oldest boatyards.
John Butler, a partner of Herbert Woods and Waterside Marine Sales at Potter Heigham said sales for the first six months of the current financial year had already equalled total sales for the previous year.
He said: “What has happened is with the pound losing value and overseas holidays becoming more expensive and with there being little interest on savings, many people have decided that if they’re going to holiday in the UK they may as well invest in a boat, motorhome or caravan.
“With boats there is very little depreciation. Even really old boats which in previous years would not have sold have been moving.”
He said boats that were 20 to 25 years old were being sold for more than when they were new.
“We’re very positive about the future of the Broads boating market.”
The company recently launched a luxury version of its popular Starlight Picnic Boats.
The new craft has been built to private boat specification and contains many luxuries not always found on a hire boat.
Mr Butler said: “Starlight 770 has been manufactured with the same mouldings as our Starlight Picnic Boat, however, this boat is the latest version and has all the luxury specifications purposely designed for private use.”
The new craft is able to seat several people for a day out on the water, or for longer trips for just two people the seating converts into a double berth.
The interior is well kitted out with top quality materials used throughout.
“There is teak and holly flooring, ivory marble-effect work tops, quality fabrics including lined curtains and beautiful upholstery,” said Mr Butler. “It has all the mod cons you would expect to find on a new beautifully fitted boat.”
He said the Starlight 770 is on sale for £98,630 and they expected to sell four next year.
The company is also planning to build a larger version of an Adventuring Light for private sale.
Last year 26 brand new private moorings were introduced at the Woods Basin in Potter Heigham. The stern-on moorings can accommodate boats up to 14 metres in length and each mooring is equipped with electricity and water supply.
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