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Fundraising efforts at finance firm give Big C cancer charity a £15,000 boost

The fundraisers of Alan Boswell Group including, far left, Alan Boswell and, far right, Chris Bushby, chief executive of Big C. Picture: Alan Boswell Group.

The fundraisers of Alan Boswell Group including, far left, Alan Boswell and, far right, Chris Bushby, chief executive of Big C. Picture: Alan Boswell Group.

Alan Boswell Group

A Norfolk cancer charity has benefited from a £15,000 donation from a financial services firm.

The fundraising pushes the total contribution to the Big C from insurance broker and financial planner Alan Boswell Group through the £70,000 barrier over the past 20 years.

In 2017, the company’s staff raised money by taking part in Run Norwich, the Colour Run 5k, Tour de Norfolk cycle sportive, a Snowdon climb, and the annual seven-a-side Boswell Cup at Carrow Road.

That was in addition to its annual golf day, several cake sales and monthly dress-down days.

ABG also worked with other organisations to raise more cash - for example, by offering its car park to the Norfolk Province of Freemasons to hire out for Norwich City match-day parking, raising more than £1,600.

Big C chief executive Dr Chris Bushby said: “By supporting Big C, Boswell’s has helped us to fund ground-breaking, world-class research at the Norwich Research Park. Money also goes towards surgical and diagnostic equipment in our local hospitals, as well as our cancer support and information centres across the country, which help thousands of people every year.”

The group is to continue fundraising in 2018 and staff plans include running the London Marathon and the National Three Peaks Challenge.

Dr Bushby added: “The amount of money raised over the last few years is incredible. The dedication, enthusiasm and generosity shown by its staff, along with the training that they’ve had to put into some of the challenges, is admirable.

“The commitment of companies like Alan Boswell Group enable us to continue to help those in need throughout the region. We’re extremely happy it has decided to continue its support and look forward to working with them in 2018.”

Group executive chairman Alan Boswell said: “Everyone has a story about somebody close to them who has been affected by this disease. By continuing to support Big C, we can see the impact of our efforts right here in East Anglia.”


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