Revised proposals for new Norwich supermarket

A computer generated image of the proposed new Morrisons store in Aylsham Road, Norwich. A computer generated image of the proposed new Morrisons store in Aylsham Road, Norwich.

Monday, January 13, 2014
4:41 PM

Revised proposals for a new Morrisons supermarket in the north of Norwich have now been submitted.

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Plans for the Goff Petroleum and former Hartwell’s Garage site in Aylsham Road met with opposition in November last year, with objectors highlighting increased traffic, the number of existing supermarkets and the impact on small businesses in the area.

But George J Goff Ltd has listened to feedback from Norwich City Council, English Heritage and local residents and has now finalised a scheme.

Property manager Tim Mills said: “By reconfiguring the layout to bring the foodstore to the front of the site, introducing additional landscaping and separating delivery vehicles from customer cars, the new plans represent the best option for the site.

“We’ve put the revised plan on display at the old Hartwell’s showroom. This is the right proposal for the right site, and I look forward to progressing through the planning system.”

Developers say the new 20,000ft store would employ up to 250 people, improve consumer choice, and revive an under-used site in Norwich.

10 comments

  • All these supermarkets within the space of a few miles are causing people to drive round and round all day getting a few deals from each shop, wasting time and fuel and clogging up the roads. All the supermarkets are basically the same but just branded differently you think they are different. Most of their own brand goods are made by the same people. Not sure why we need so many big food stores these days, they are certainly not saving anyone money.

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    Master_Mates

    Monday, January 13, 2014

  • Here we go again! The cake is only so big

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    Anonymous

    Monday, January 13, 2014

  • This is good for the local area bringing in new job. Agreed you already have a Co-op, x2 Lidl’s, Morrison’s Express and a Tesco Metro. But you go to any other city in the UK and you find supermarkets on top of each other fighting for people’s custom. At the end of the day someone needs to fight back against Tesco's dominance!

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    SpixQuim

    Monday, January 13, 2014

  • Within two miles of an Asda and a Tesco? Not that I'm complaining because I prefer Morrisons... but that's quite a lot of supermarkets!

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    fizzyegg

    Monday, January 13, 2014

  • If its a decent sized supermarket I would welcome it as its nice to have a change. I have to travel 5 miles to my nearest supermarket.

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    gerry mitson

    Monday, January 13, 2014

  • Hmm... Someone able to tell me the address of the "old Hartwell site" please?

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    dark1988

    Monday, January 13, 2014

  • Even though the original plan was met with opposition last year they revise it and still try to push it through anyway. Why are they so determined on building this,Even though the original plan was met with opposition last year they revise it and still try to push it through anyway. Why are they so determined on building this? I'd say we're spoilt for choice, that's why everyone's driving around in circles these days.

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    Ar ya reet boi?

    Monday, January 13, 2014

  • For crying out loud, this should NOT be allowed!!! These new proposals should be shot to the ground and then Morrisons and every other supermarket should pack their bags with regards to opening new stores!! Evening News, please update this article to let us know how the public can dispute this.

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    dark1988

    Monday, January 13, 2014

  • Asda is always sooooo busy. Co-op is over priced. Tesco (express) you dont have much choice. It would be nice to have a mid-sized supermarket here. Will hopefully make the local shops more competitive

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    jOE

    Monday, January 13, 2014

  • This is good for the local area bringing in new job. Agreed you already have a Co-op, x2 Lidl’s, Morrison’s Express and a Tesco Metro. But you go to any other city in the UK and you find supermarkets on top of each other fighting for people’s custom. At the end of the day someone needs to fight back against Tesco's dominance!

    Report this comment

    SpixQuim

    Monday, January 13, 2014

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