He loves a bit of fuss and attention – and now Reg wants to show someone his cuddly side in his quest for permanent new home.

The three-year-old Collie cross is currently staying at a foster home because he is finding kennel life tough.

A spokesman for the Dogs Trust Snetterton rehoming centre, which is trying to rehouse him, said he would need some time to get to know his owners – but said that once he does: 'He will show you his cuddly side.

'Handsome Reg is a loveable boy who likes gentle fuss and attention.

'Reg is looking for a patient adult-only home where he can be the only pet and have you all to himself.

'He is very friendly, loves people and is house-trained but still learning how to play with toys.

'At the moment Reg is in a foster home as he is finding kennel life a bit tough. Given the chance, he's a lovely boy who will make a fantastic and loyal companion.'

Anyone who can give Reg a new home should contact Dogs Trust Snetterton on 0300 303 0292 or visit www.dogstrust.org.uk

Dogs Trust has a network of 20 rehoming centres in the UK and one in Dublin.

The charity cares for around 15,000 strays, unwanted and abandoned dogs each year.