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BT Sport presenter Jake Humphrey among objectors hoping industrial site bid is turned down

PUBLISHED: 15:10 19 April 2018 | UPDATED: 18:46 19 April 2018

The proposed site for a new industrial estate at Keswick.
Picture: ANTONY KELLY

The proposed site for a new industrial estate at Keswick. Picture: ANTONY KELLY

Archant Norfolk 2015

A decision over a proposed industrial site on the edge of Norwich will be made next week, with officers recommending it gets the go-ahead despite opposition.

Jake Humphrey, who has opposed the application for an industrial site. Picture: DENISE BRADLEYJake Humphrey, who has opposed the application for an industrial site. Picture: DENISE BRADLEY

Television presenter Jake Humphrey is among objectors hoping for rejection of an application to turn land - in a triangle between the A140, near Harford Bridge Tesco, and the B1113 - into offices, industrial units and warehouses.

A previous attempt to build the development led to a campaign called Stop The Blot, and the scheme was turned down by South Norfolk Council on grounds of harm to the landscape.

However, applicant MAHB Capital returned with a revised application, with changes to where buildings would be and an increased amount of landscaping.

The application includes a proposed link road between the A140 and B1113, with a new roundabout.

Officers at South Norfolk Council are recommending that councillors on the development management committee grant permission - with conditions - when they meet next week.

In documents lodged with South Norfolk Council, the developer states more than a thousand jobs would be created and the landscape concerns had been “responded to”.

But Keswick and Intwood Parish Council, Cringleford Parish Council and the Yare Valley Society have all objected.

The council has also had 22 letters of objection, including one from BT Sport presenter Jake Humphrey, who lives nearby. He wrote to South Norfolk Council to say the development would “be an eyesore on a key gateway into our Fine City”.

He said: “The feeling among the local community is unanimous and strong, this is totally the wrong proposal for the county, the city and the surrounding area.”

But officers say: “Overall, the proposal is considered to comply with the development plan, subject to condition, and should therefore be approved.

“Furthermore, the material considerations of the need for the scheme to enable the employment allocation and highway improvements to be viable and deliverable are of such significance that they are considered to further weigh in favour of the grant of planning permission.”

Councillors will make a decision on Wednesday.

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