New life could finally be breathed into a city centre riverside site which has stood empty for 15 years, after ambitious plans to turn it into 155 homes were lodged.

Eastern Daily Press: The complex of former Eastern Electricity buildings on Duke Street in Norwich. Photo: Bill SmithThe complex of former Eastern Electricity buildings on Duke Street in Norwich. Photo: Bill Smith (Image: Archant © 2013)

The former Eastern Electricity Board site at Duke's Wharf, off Duke Street, has been vacant, except for use as a car park, since 1999.

Previous attempts to redevelop the neglected corner of the city, including a plan to create eco-friendly offices, failed to come to fruition.

But Norwich City Council this week received an application from city-based property investment and development company Targetfollow which, if approved, would give the site a new lease of life.

The company wants to create 155 homes on the 2.2-acre site. Their plan is for the former Eastern Electricity Board building to be transformed into 69 converted apartments, including penthouse levels on top.

There would also be five new four-bedroom townhouses facing the river, replacing the building which is currently covered in the words from Sir Thomas More's novel 'Utopia' courtesy of local artist Rory Macbeth.

Three blocks, containing 51 flats, are planned for the centre of the complex. The flats and apartments would be a mix of one, two and three bedrooms.

Two extra storeys would be added to the Eastern Electricity Board building, increasing to three on the corner nearest to Duke Street.

The proposals also include three commercial units and a new underground car park, with space for 95 cars, including a car club space and charging points for electric cars.

Power for the development could come from an unusual source - reviving a commercial water source heat pump on the site, which was the UK's first when it was installed in 1945.

Corin Thoday, chief executive of Targetfollow, said: 'We're very excited that this innovative scheme has been submitted for planning.

'We have worked closely with Norwich City Council and the Broads Authority to ensure that all concerned parties will be comfortable with our proposals, and are looking forward to delivering these new homes for Norwich over the next couple of years.'

The architects have worked up ideas for the open spaces between the buildings, with plans for a residents' lawn, while 45 trees will be planted on the site.

Access to the site would be via Westwick Street, while there would also be a way out onto Duke Street.

Last year, the developers gave a presentation on their proposals to city councillors and held a public consultation, which has shaped this application.

Elizabeth Le Grice, landlady of the nearby Golden Star pub, said she would be pleased to see the revamp. She said: 'We'd welcome anything that brings more people to the area. Having a derelict building on your road is never good.'

A spokeswoman for Norwich City Council confirmed the plans, which will come before members of the city council's planning committee at a future meeting, had been lodged.

• Would you be pleased to see development at the Duke's Wharf site? Write, giving full contact details, to Letters Editor, Prospect House, Rouen Road, Norwich NR1 1RE.