Concern over bid for new Sainsbury in Norwich

14:18 07 May 2013

Owner of the Premier Denmark Convenience Stores in Sprowston Road, Minesh Odedra, who has started a petition opposing proposals for a Sainsbury

Owner of the Premier Denmark Convenience Stores in Sprowston Road, Minesh Odedra, who has started a petition opposing proposals for a Sainsbury's Local at the Rush Lighting shop opposite. Picture: Denise Bradley

Archant 2013

The home of a well-known Norwich business could be demolished to make way for a new Sainsbury’s Local shop.

But opponents say proposals for the Rush Lighting site, on Sprowston Road, which include rebuilding the shop and two flats, will threaten nearby shops and pubs.

More than 200 people have already signed a petition opposing the shop, with congestion and access problems top of their list of concerns – but the site owner said the shop would enhance the area.

A public meeting will be held on Thursday for residents to discuss the plans with Labour city councillors.

Julie Brociek-Coulton, councillor for Sewell ward, said the area already had “a good scatter” of other shops, with a Tesco, Costcutter, and other convenience stops within a mile radius, and a new Aldi planned for Sprowston Road.

Minesh Odedra, manager of the Premier convenience store opposite the proposed site of the new Sainsbury’s, said the competition would push his 26-year-old family business under.

“No one can understand why we are getting a Sainsbury’s Local. We don’t need it. This shop is not going to find new customers – it is going to pinch ours,” said Mr Odedra, 27.

“It will put me out of business, and my staff out of jobs. The shop will be empty – what business will there be left for me?”

An application to demolish the building at 195-197 Sprowston Road, at the Gertrude Road junction, and build a Sainsbury’s Local shop was submitted to Norwich City Council last month.

It would be open between 7am and 11pm seven days a week, employ 20 people and offer four parking spaces.

The future of Rush Lighting, should the plans go ahead, is not known.

Malcolm McCann, landlord of the Heath House pub on Gertrude Road, said he was concerned that alcohol sales from the shop could hit trade.

But landowner Roger Rush said he wanted to improve the look of the site, and insisted the store would be an asset.

“I think it will enhance the area. It will increase variety and let people do their shopping without taking their cars out.”

Gertrude Road resident Anna Burbidge, 24, said the area was already well provided-for with shops, and the road – which is a bus route – could not handle additional traffic.

The meeting at the Heath House pub is at 6pm on Thursday.


  • If premier didn't charge such high prices they would not need to worry, I'm sure that the other stores they own elsewhere will keep them going!

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    Tuesday, May 7, 2013

  • Sainsburys would not open any store if there was not a need,its up to other shops to compete with them

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    Albert Cooper

    Tuesday, May 7, 2013

  • Amazing that people are still sucked in by slick supermarket advertising to believe that everything must be cheaper and better. Not born out by the facts as anyone who compares prices and quality between a good local butcher, baker or greengrocer and the supermarket will discover. Shop local!

    Report this comment

    Chris Booty

    Tuesday, May 7, 2013

  • Sorry Billy, you are wrong. We need to start supporting local businesses. There are too many of these supermarket chains. It's got to the stage where every town or city looks the same with the same chains of retailers. We need to encourage local businesses. Also we need to address the fact that this will have on traffic in the area. The junction of Sprowston Road and Gertrude Road is already extremely busy. Anybody who has seen Tesco's 40' lorries trying to back into Clarke Road will know what sort of nightmare we are looking at. It won't be long before Sainsburys are saying how sorry they are that a toddler has been killed or maimed by one of their vehicles on Gertrude Road...but of course we can relax because we all get our Nectar points!!! This needs to be stopped - local communities need to stick together - let's stop the back-handers from multi nationals to local councils...ENOUGH IS ENOUGH. We don't need another convenience store in our area.

    Report this comment

    Kev local business supporter

    Tuesday, May 7, 2013

  • The Denmark store IS cheap, and friendly. Forget Sainsbury's, just because Tesco hit a wave of lax planning and put out 20 others like Minesh, that's no reason to continue the trend, as though we were without choice.

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    Rogers of Norwich

    Tuesday, May 7, 2013

  • I think one real problem is that if the sainsbury's "enhances" the area, wont that mean that property prices in the area will go up? Fact is in this day and age it's hard enough to find anywhere cheap to live and that area is one of the few areas in Norwich that people with a low income can go to in order to get cheap housing. Fact is my flat that I'm moving out of is now for sale and I've seen quite a few others with for sale signs.

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    Tuesday, May 7, 2013

  • The traffic and available parking is already horrendous in that area, so to allow another shop of to open with only 4 parking spaces would be stupididy in itself.

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    John L Norton

    Tuesday, May 7, 2013

  • Ain't stopped Tesco's doing it, so why not Sainsbury, people objected to Tesco's but it made no difference they still got there way, and no doubt Sainsbury will as well

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    Derek McDonald

    Tuesday, May 7, 2013

  • Great, put someone out of business to make way for the fat cats. Minesh is no doubt a well liked and respected shop owner who does a lot for the local community, it would be a shame to see him go.

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    Ar ya reet boi?

    Tuesday, May 7, 2013

  • Why is it a concern? Everthing would be 20% cheaper then the shop opp. Great news for everyone living near it

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    Tuesday, May 7, 2013

  • The only gain in having a Sainsbury store there will be to Roger Rush's pocket. Lots more than he could make with his present shop I am sure. This will not be good at all for other stores in the area and definitely cause problems with traffic as it is so close to the junction of the other roads. I was in Rush Electrical for a lao shade recently and had to wait several minutes to get out of their car park.

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    Christopher Neave

    Tuesday, May 7, 2013

  • How long before Norwich (city), becomes supermarket (city)? billy, you'll be spoilt for choice!

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    Tuesday, May 7, 2013

The views expressed in the above comments do not necessarily reflect the views of this site

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