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Norfolk’s Olympic challenge on target

16:27 21 July 2012

Villagers from all over Norfolk take part in the Norfolk Village Games final held at the Sportspark.
Photo by Simon Finlay

Villagers from all over Norfolk take part in the Norfolk Village Games final held at the Sportspark. Photo by Simon Finlay

Archant Norfolk Copyright

A campaign to get 2,012 people to commit to get fit and active in the run up to the Olympic Games has nearly reached its target.


Over the past eight months, Active Norfolk has been calling on people to make a personal commitment which can be anything from running 5km or doing more activities with the family to becoming a coach for young people or organising a community sporting event.

So far, 2,002 people have signed up to the Pledge 2012 initiative – and now a final push is being made to get another 10 people to sign up and to reach the magic number ahead of the start of the Olympic Games.

Laurie Hull, director of Active Norfolk, said: “With 700 pledges still to go this time two weeks ago, it was going to be hard work reaching our 2012 target but everyone has been so enthusiastic and with the Olympics growing ever closer the excitement is constantly building and pledges have come in thick and fast.

“The Norfolk Village Games final on Sunday was to be the Pledge Pod’s last trip out and the chance for us to make one last push to get that all important 2012 pledges. We are now so close and the final 10 are crucial, the pressure is certainly on.”

Pledges made since the scheme, run in conjunction with Norfolk County Council and NHS Norfolk scheme, was launched in November have included people running marathons, getting out on their bikes and trying new sports such as golf and archery.

Businesses have been involved with staff from the Forum pledging to walk the equivalent distance of walking around the world and Sportspark employees undertaking a gruelling triathlon challenge.

And famous faces have backed the scheme including Olympic medallists Gail Emms and Steve Backley.

Next week, ahead of the Olympic Games, banners featuring the faces of everyone who has made a pledge will be hung in the Forum. The 5ft 9in banners will the first of their kind to be hung from the roof of the Norwich landmark.




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