Two Norfolk MPs have hailed the roll-out of 100 defibrillators in rural locations across the region as a potential life-saver.

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The East of England Co-operative Society is working with the East of England Ambulance Service to provide 24-hour access to a defibrillator providing a potentially life-saving service to rural communities across East Anglia.

Some of the defibrillators will be sited on society premises, and they could be in place by the end of the year.

When a call is made to the emergency services, if there is more than one person with the casualty, the caller will be directed to the nearest defibrillator. An access code and guidance will be given over the phone by the 999 operator on how to use the equipment.

Simon Wright, MP for Norwich South, said: “I am excited to hear of the new initiative the Co-op is launching. It is great to see a retailer providing a service not only to its members and customers, but a service which is available to all members of the community.”

The project has also been welcomed by North Norfolk MP Norman Lamb, who said: “I’m pleased to hear that the East of England Co-operative Society is working together with the ambulance service in this way, to help provide these potentially life-saving machines. This is a great initiative and it is good to see these two organisations working together in this way.

“Community groups and community first responders in north Norfolk have made efforts to have defibrillators installed because they know the difference they can make if someone has a heart attack, particularly in rural areas such as ours.

“I have written to the Co-operative Society emphasising the need for these in rural north Norfolk. When someone has a heart attack every minute counts and in more isolated locations this equipment can make all the difference.”

The new partnership project was launched at Ipswich Town Football Club yesterday.

Roger Grosvenor, executive officer – retail, East of England Co-operative Society, said: “In many instances our stores are the only one in the village, a landmark which will make it easier to find the equipment.

“This will be of enormous benefit in helping to preserve life, especially in rural communities which are harder to reach by ambulance during the critical first four minutes.”

5 comments

  • Ah yes - another way of distracting the general public into thinking everything is a bed of roses in the ambulance service at the moment! The defib may be of help if your heart stops but if you get run over and are bleeding to death at the side of the road the ambulance will be along when it's driven 30miles to get to you! Good luck! I suggest someone dig you a hole to push you into. Maybe the local Tory MP may be waiting with a shovel to quickly cover up as usual!

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    emz1

    Sunday, August 12, 2012

  • Typical - MPs hijack the good news for self aggrandisment but are always quick to blame bad news on somebody else. Who really cares what these 'out to line their own pockets', supposed representives of the people think - they will always take the line of least resistance if it polishes their egos. Well done to the CoOp for showing a bit of community payback.

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    Tractorboy

    Saturday, August 11, 2012

  • A gimmick to cover over the cracks of the reduced Ambulance service. Does this mean that a person, if more than one at the scene, leaves the patient suffering a heart attack to pick up a de-fib., from a store? Then the said person returns to the scene and following instructions given by a 999 operator proceeds to use the de-fib., Have I read this wrong or can anybody else see the flaw in this scheme. Mr Lamb ,once again , in the limelight approving such a scheme. Shame he found all the cutbacks by the Tories, his government, acceptable to vote for. Without his vote , such schemes as this would be unnecessary.

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    norman hall

    Monday, August 13, 2012

  • norman lamb is obviously hoping we will forget he voted for cuts to the ambulance service here

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    Double Bill

    Saturday, August 11, 2012

  • Hopefully this is a major step forward in providing additional equipment for local communities, however it should be noted that many patient transport ambulances used by the East of England Ambulance Trust had their de-fibs removed some years ago, and as there are about 40 of these ambulances in use in Norfolk they could have been of major benefit for the general public.

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    Olive hr

    Saturday, August 11, 2012

The views expressed in the above comments do not necessarily reflect the views of this site

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