December 7 2013 Latest news:
Wednesday, August 14, 2013
The county’s favourite fictional radio presenter has made it on the silver screen as the Alan Partridge film topped the UK box office in its opening weekend, according to early figures.
After a Norwich premiere last month, the comedy, which went on general release on August 7, has made £2.17m so far in ticket sales.
The film caused excitement across Norwich in recent months after a campaign to hold the world premiere in Alan’s home city was successful.
Steve Coogan attended as Alan Partridge, and thousands of fans gathered to watch their comedy hero arrive on the red carpet.
And after his opening weekend success, Partridge said: “Now is not a time for gloating or celebration, more a time for healing old wounds, a time to say ‘let us join together in thanks that I am number one at the box office’. Hallelujah.”
After first appearing on radio more than 20 years ago, Alan Partridge went from a cult classic to a TV favourite.
The film was the first big screen outing for the comedy creation of Steve Coogan and Armando Iannucci, who tweeted his support for the premiere campaign, Anglia Square not Leicester Square.
The star attended a lunchtime premiere at Norwich’s Hollywood Cinema before travelling to London by helicopter for the Leicester Square premiere.
The hype surrounding the release has signalled a boost to Norwich’s tourism, with the city now featuring a Partridge tour, visiting some of Alan’s favourite haunts.