Trust Credo to research finance options

PUBLISHED: 08:12 05 December 2015

Simon Gray, managing director of Credo Asset Finance.

Simon Gray, managing director of Credo Asset Finance.


Simon Gray explains how Credo does the research for you to take the stress out of finance.

While the streets of Norwich seem to be getting busier with Christmas shoppers, it was interesting that Black Friday didn’t get people out of their homes and repeat the chaos of last year.

Breakfast TV that morning showed Oxford Street, the busiest high street shopping area in the UK, empty with only three people queuing to go into Debenhams. With stores employing extra staff to cope with the expected hordes of customers, Debenhams was probably not the only retailer surprised to have just three people waiting for it to open.

Is this really a surprise? Perhaps not when you bear in mind that Amazon reported its biggest ever sales day while other retailers’ websites crashed due to extremely high online volumes. The internet has changed the face of high street shopping forever and will continue to adapt accordingly.

The same concept applies when looking for your next car.

Recent research shows 50% of car buyers now visit just one dealership as part of their research, compared to just 10% of buyers five years ago. People want to do their ‘tyre kicking’ online rather than on the forecourt.

Another survey stated that 63% of car buyers now see the internet as the most influential resource when making their decision – six times more than the car dealers themselves. Why? Because it allows them to get an independent view – to compare models, to ask questions, to do plenty of research and to make sure they are getting the right deal for them, not what the dealer wants to sell them.

Once you’ve found your perfect car, the same principle applies to how you pay for it. If anything, the options here are even more complex, and certainly just as important.

So you have gone to the trouble of researching the perfect car to meet your needs, researched the best deal for insurance and asked all the questions to make sure you are happy with your purchase, but why would you accept the first finance price you’re given? Money’s the cheapest it’s ever been so you’d be surprised what deals are about.

At Credo, we have great relationships with more than 30 different lenders, which means we can take that stress out of finance and do that research for you, and can offer a truly independent view on which option is the best for you. We receive lots of quote requests online and have a page on our website of frequently-asked questions so consumers can understand the financial jargon involved.

We are here to take the stress out of finance, so before you embark on your journey to find your new car, remember to research your finance options too. It could save you a lot more than you realise.

As this is our last column before Christmas, I wish all EDP readers and Credo customers a very merry and peaceful Christmas and a happy new year. Happy shopping!

Credo Asset Finance, 85 Yarmouth Road, Norwich, NR7 0HF

Phone 01603 703180


@Credo Finance


Article sponsored by Credo Asset Finance

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Andy Russell

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EDP motoring editor, journalist who loves wheels and engines but hates cleaning them.

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