CarShop winners on the ball at Canaries Academy training day

PUBLISHED: 12:34 12 September 2014 | UPDATED: 12:34 12 September 2014

CarShop competition winners taking part in the exclusive Norwich City Academy training day.

CarShop competition winners taking part in the exclusive Norwich City Academy training day.


Norwich City’s Colney Training Centre was taken over by young competition winners who took part in an exclusive training day held by CarShop and the football club’s Academy Jackpot.

CarShop Norwich ran a design a football competition as part of The Forum’s Summer of Sport, giving those who entered the chance of winning an exclusive training day place with the Academy’s foundation phase lead coach Matthew Wright.

The competition attracted the attention of hundreds of children, aged four to 16, and the response saw pretty much an equal entry split between boys and girls. Out of all the entries 40 lucky children were selected by CarShop and Norwich City Football Club to attend.

Matthew Wright took the excited squad through the Academy warm-up, before coaching a skills session where the youngsters learned ball control skills. Before the two-hour session ended, nine-year-old Noah Marron was presented with a signed Norwich City football for winning the penalty shootout competition, and then all the winner were give a tour of the Colney training ground. Every child taking part was given a CarShop goody bag containing items to prepare them for sport in the upcoming school year.

Bernie Whelan, Norwich City sales manager, said: “The turnout was fantastic and every winner that attended Colney for the Academy training day was very excited. The day could not have gone any better and I am really pleased that the youngsters had this opportunity to train with Norwich City’s Academy coach Matthew Wright.

“After the training session I asked some questions of all the lucky winners on what they had learned from the day and some replies were ‘scoring and saving goals’. What an absolute result.”

Michelle Munns, CarShop Norwich’s operations manager, said: “We’re delighted we could provide this opportunity for local youngsters. It’s not very often in car retailing that you get to do something so worthwhile for the children in the community, and we couldn’t be more thankful to both Norwich City Football Club and The Forum for helping us make this happen. A great day was had by all and I know a few of the colleagues here were incredibly jealous they couldn’t attend.”

Throughout the training session Norwich City Academy organised a professional photographer to take photos and create a video diary of the day. This can be viewed on the CarShop Facebook page or on the Norwich City Football Club YouTube channel.

For more information on CarShop visit the website at

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