Kieran Miles launching his £100,000 student media service "LIVE" with his crew on his 22nd birthday in Norwich on Monday. Photo: Bill Smith
Tuesday, September 11, 2012
6:30 AM
A Norwich-based entrepreneur has launched a new national student media venture which aims to combine education and entertainment.
Kieran Miles has signed up 284 UK universities and colleges to LIVE, a venture to serve the student market via an online platform. It features a dedicated television and radio station, and website, streamed to universities and colleges following a sign-up fee.
The 22-year-old, from Hellesdon who was also celebrating his birthday yesterday, unveiled the new venture which is aimed at 16- to 24-year-olds at a special big screen launch event at Norwich’s Odeon Cinema in Riverside.
Content is produced by around 12 staff at LIVE’s Norwich-base in Aylsham Road and then streamed to universities and colleges.
Mr Miles said about £100,000 had been invested in the self-funded scheme and the aim was to create a multi-media platform which enabled students to produce college work and interact with tutors and students in this country, and ultimately across the globe.
“We are a business from Norwich that’s taking on the world,” he said.
“We will redefine the market place as to how students interact with each other.”
Norfolk turkey giant Bernard Matthews is in talks to sell a stake in the business.
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