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Plans approved for new Travelodge in King’s Lynn

11:45 07 February 2012

Archant

Motel will create 16 new jobs for Norfolk town

Plans for a new 68-bed motel in King’s Lynn have been approved by West Norfolk Council.

The new motel will create 16 full and part-time jobs, according to a report which went before the council’s planning committee on Monday.

The new Travelodge will be built on the site of Kellard House, Hardwick Road, near the Southgate roundabout. It will be accessed via Nar Ouse Way and is part of the continuing redevelopment of NORA (Nar Ouse Regeneration Area).

The piece of land is adjacent to proposed sites for a new pub and a commercial retail unit which already have outline planning permission.

The town’s Civic Society had objected to the application, condemning the ‘piecemeal’ development of the site and complained about the “long unrelieved block with rows of identical windows which

lack character and is without merit.”

But members of the committee approved the application.

“The provision of a Travelodge hotel is complimentary to the objectives of the NORA masterplan and represents an important investment in the regeneration of South Lynn. The buildings design when viewed in isolation and importantly in association with the retail unit and Public House represents an attractive development which is a notable improvement on the previous lorry park and enhances the built environment,” said a report to members.

“A notable detraction from the scheme is the extensive area of land dedicated to parking which, whilst landscaped, undermines the setting of the building, however given the out of town location where a clear functional need for parking exists this layout is accepted,” added the report.

It added that the Grade I listed and scheduled ancient monument of the Southgate, would not be affected by the development because of the distance between the two.

“Given the distance to this monument and visual barrier provided by the industrial gas works and road network, the development will not impact on its setting,” said the report.

The new Travelodge will also have parking for 61 cars and an area for ten bikes.

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