£5m investment plan for East Anglian holiday parks is revealed

PUBLISHED: 06:00 09 March 2018 | UPDATED: 16:54 09 March 2018

Vauxhall holiday park near Great Yarmouth is to receive investment from Parkdean Resorts. Picture: Matt Keal Photography.

Vauxhall holiday park near Great Yarmouth is to receive investment from Parkdean Resorts. Picture: Matt Keal Photography.


Holiday operator Parkdean Resorts has outlined plans to invest nearly £5m in its parks across East Anglia.

The £4.9m cash injection will be made ahead of the 2018 summer season, and includes £2.8m for new caravans and lodges to meet increased demand for rent and purchase.

Sixty caravans, each with double glazing and central heating, will be installed at Vauxhall holiday park at Great Yarmouth. The park will also get a new play area with an aerial zipwire and vortex slide.

Across the country, Parkdean is investing £42m in 2018, which includes £13m on new caravan stock, following on from £50m last year.

It has also boosted the number of parks open in February half-term, this year taking the number to 27, eight more than in 2017.

Parkdean owns Kessingland Beach, the Breydon Water and Cherry Tree parks near Great Yarmouth and California Cliff and Summerfields near Hemsby.

John Waterworth, chief executive at Parkdean Resorts said: “This year our £42m investment plans really show our commitment to continually developing our parks, and creating the best possible holidaymaker and owner experiences.

“In 2018 we have a focus on bringing in new caravans and lodges to follow the growth in consumer demand. We also regularly collect guest feedback, and from this made the decision to introduce more one and four-bedroom models.”

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