A Norwich man who quit his job to start up his own business has been tasked with inspiring other would-be entrepreneurs as part of a national initiative.

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Richard Patey has been named Norfolk’s start-up local champion by the national campaign StartUp Britain, which was launched by David Cameron last year.

The 32-year-old from Eaton, Norwich, who runs Profit Is Good Ltd, left his job as a development manager three years ago and set up his company from his home on his MacBook. Since then he has set up a number of social ventures such as a design and marketing studio called Reasonably Social and an agency for charities and social enterprises called Social Value.

“Norfolk’s small business community needs all the help and support it can get so it can grow and flourish in these difficult economic times,” he said. “Being the local champion means I can offer advice and guidance as well as encouraging others to have the confidence to consider going it alone and starting the business they have always dreamed of.”

Campaign co-founder and director Emma Jones said Mr Patey was appointed because he was already a “proven entrepreneur”

“He’s got exactly what you need as an entrepreneur – bags of energy, loads of ideas and real can-do attitude,” she said. “We know he’ll do a great job and we wish him every success.”

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