Search

Investors risk missing out by focusing on high street names

PUBLISHED: 16:56 20 April 2017 | UPDATED: 16:56 20 April 2017

Investors in the East of England have been found to overly favour household names when making investments. Picture: Nick Ansell/PA Wire

Investors in the East of England have been found to overly favour household names when making investments. Picture: Nick Ansell/PA Wire

The region’s investors tend to buy shares in well-known brands rather than looking at a company’s performance, a study found.

Three in five people in the East of England who were planning to invest in the coming 12 months said they would go for household names, such as banks and supermarkets. The study, commissioned by Investec Wealth & Investment, found almost a third, 29%, of investors would only buy well-known companies and 47% would retain their stake, even if the stock performed badly.

Guy Ellison, head of UK equity research at Investec, said: “It’s understandable that many retail investors will be drawn to companies they know and have heard of, or see regularly on the high street. However, relatively few leading companies in the UK are household names and by simply focusing on well-known brands, many investors are potentially missing out on superior investment opportunities.”

Search hundreds of local jobs at Jobs24

comments powered by Disqus
Management Jobs

Show Job Lists

Newsletter Sign Up

Sign up to receive our regular email newsletter

Insight

Dr Belinda Clarke wants to be a “catalyst” to turn science and technology innovations into useful tools for the food and farming industries. She told CHRIS HILL how this drove her leadership of Agri-Tech East, winner of an EDP Business Award.

Simon Innes had more than 15 years of retail management experience when he joined CVS Group in 2004 and has since steered the company
to national success and an EDP Business Award. He told BETHANY WHYMARK about the company’s growing dominance in the animal care sector.

Green 100

cover

Enjoy the Green 100
digital edition

Read
0

Meet the Team

Mark Shields

Business Editor

|

Chris Hill

Agricultural and Farming Editor

|

Business Most Read

Awards

Norfolk Future 50 EDP Business Awards Green 100

Business Most Commented