March 5 2015 Latest news:
Shaun Lowthorpe, Business editor
Monday, June 9, 2014
Continuing growth in the region’s energy sector is helping to fuel the ambitions of a Norwich-based firm as it seeks to tap into new markets overseas.
Wellton Energy, based at the Henderson Business Centre in Bowthorpe is celebrating a rapid growth in the business over the last 12 months bouyed by a host of new leads which it said has seen it secure opportunities in the oil and gas industry totalling $45m (£27m)
The EDP Future 50 firm provides sales and marketing support to small and medium-sized energy firms, which are often either unwilling or not in a position to have their own teams. And as it continues to grow, it is set to see fee income rise to between £250,000 and £300,000.
Director Andy McDowell, said this support, along with Wellton Energy’s additional marketing drive, has helped its principles to secure opportunities to provide their technology and services into what can be a challenging marketplace.
And he said locally based clients looking to expand into other territories such as Norway had shown an interest in working with the firm.
He said: “We are looking at year on year growth of 100pc in the next two years and there are a lot of companies we are talking to outside of this region.
“The energy industry is always very bouyant, both oil and gas and renewables. What we do here is really niche, we address the shortage that exists in the industry.
“Sales and marketing is a skill in itself, but people don’t often understand the premise behind it. We have a got a team of six people.
“From our point of view, all we can do is crete opportunities. We want to make sure these companies grow in the region and employ people and create new jobs.”
He added: “We are delighted with the progress we have achieved during what was a tremendously successful year for us as a rapidly growing business and for our prestigious clients.
“Sales and marketing outsourcing has proven to be very successful outside of the European Energy Industry. By having several sales executives within alternative industries we are able to provide not only a dedicated sales executive skilled within a particular market place, but also a means of investigating alternative industries prior to expanding their business.”
With a reputation as one of the toughest people in business, many stores would shudder at the thought of getting the Mary Portas treatment.