December 13 2013 Latest news:
Thursday, August 15, 2013
The team behind EDP Future50 firm Premier Sport is launching a new performing arts division after securing a £60,000 bank loan.
Former footballer and entrepreneur David Batch founded the Shropham-based business in 1999, creating a franchise of 23 sports programmes to about 2,000 schools via breakfast and after school clubs, as well as holiday schemes.
The £1.4m-a-year business now comprises more than 90 franchisees and has 20 full-time staff.
Now the firm is looking to ‘leverage’ the Premier brand by developing a separate dance, music and drama product.
Headed up by dance teacher Frankie Worthington, the venture has worked with NatWest staff in Norwich to deliver the loan, which has enabled investment into a new set of curriculum-based resources to support pupils’ learning. In addition Premier Performing Arts will create two new roles and will be developed around a franchise license model.
She said: “There is nothing like this programme to date. Premier Performing Arts is all about pupil engagement – girls and boys. Alongside the well-being benefits that dance and exercise bring, our resources are designed to support individual learning journeys. Whether a child is very academic or behaviourally challenged, they will be able to connect with our programme on some level. The funding from NatWest has meant we were able to invest in these resources and ensure our programme truly makes an impact on our pupils’ lives.”
Tony English, senior relationship manager at NatWest’s Norwich office, said: “It has been a pleasure to work with the Premier team over the years, taking it to a national player within the education market. NatWest is proud to be part of this new venture which will help so many children enjoy the fun of dance or maybe even realise their future potential.”
Two hundred jobs are set to be created after one of west Norfolk’s largest businesses was granted permission to expand its King’s Lynn facilities.