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Archant’s Digital Decoded seminars hailed a success by organisers

PUBLISHED: 14:17 14 July 2017 | UPDATED: 16:07 14 July 2017

Archant Digital Marketing masterclass. Jamie Brown speaking at the event. Picture : ANTONY KELLY

Archant Digital Marketing masterclass. Jamie Brown speaking at the event. Picture : ANTONY KELLY

archant 2017

Organisers of a seminar series on digital marketing for small and medium-sized businesses have hailed the events as a “great success”.

Archant's Digital Decoded online marketing masterclass.  Picture : ANTONY KELLYArchant's Digital Decoded online marketing masterclass. Picture : ANTONY KELLY

More than 270 delegates attended the Digital Decoded seminars by media group Archant in Norwich, Ipswich and Great Yarmouth.

The sessions featured talks on a range of digital marketing strategies, with businesses also having the opportunity for one-on-one conversations with experts on topics such as the use of websites and video.

Jamie Brown, Archant regional digital manager for Norfolk and Suffolk, said many businesses had indicated they would attend similar events.

“The feedback we have got is that people were surprised by how much we knew and how much we were able to pass on,” he said.

Archant's Digital Decoded online marketing masterclass. Picture : ANTONY KELLYArchant's Digital Decoded online marketing masterclass. Picture : ANTONY KELLY

Steve Philp, new business development manager at Archant, said feedback from the events will be used to inform the planning of more digital marketing seminars.

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